

With over 50 years in machinery and equipment dealing, the Kentan Machinery Group approached Clickk and One Fifty Marketing to create a brand new website to represent their access hire range. Whether the end user was in an office tendering for a job, or on site and needing equipment ASAP, we needed to cater for their every need.
The primary goal of the project was to to improve conversions, showcase of equipment and locations available.
With a large and wide product range offering, Kentan Hire needed a site that would cater to those who were in procurement, in the office, organising an event and on site in the midst of a difficult job.
Each product was to be uniquely showcased, to include its capabilities, imagery, description, technical specifications and categorised use cases.
To achieve this, we started with a brand new WordPress website. We implemented key features such as a mega menu – for clients to easily find what they are looking for and specific categorised machinery.
Additionally, we spent a signification amount of time categorising the products into buy, hire and by brand – so users could find what they wanted with filters.
After delivering the site, we have continued to work closely with One Fifty Marketing as they embark on digital marketing activities for Kentan Hire. We have supported Kentan Hire with ongoing maintenance, hosting and adhoc support work.
The site has set the foundation for SEO and Google Adwords campaigns for Kentan Hire.